EXECUTIVE SUMMARY
Chess Roll, a game rising in the virtual industry that aims to challenge both competitive and intellectual prowess. The game, inspired by Netflix’ runaway hit “The Queen’s Gambit” showcases women’s empowerment in the world of Chess.
STATEMENT OF NEED
We are part of the network We are the ally, advocate and catalyst for tomorrow’s leaders. We exist to enable girls and women to reach their potential in sports and life.
How ‘The Queen’s Gambit’ Is Inspiring Women to Take Up Chess Fans of the Netflix series, including teenagers and the actress Beth, are flocking to the game because “women can be rock stars” in chess
At the beginning of the year, as many as 11 million chess games were played online every day, Mr. Llada said. When the pandemic hit, the numbers grew to an estimated 16 million to 17 million games per day. Sites that required users to be registered reported an increase in new membership of around 40 percent, he said.
62 million households watched The Queens Gambit on Netflix, that has ignited interest in the game, including among women and girls.
More then 2.35 million more downloads.
THE SOLUTION
Over the last year, sales of chess sets in the United States rose by around 25 percent, only slightly faster than the toy industry overall, said Juli Lennett, a toy industry analyst with NPD, a market research company. But in the weeks since “The Queen’s Gambit” premiered, she said, sales have grown 125 percent
Toy retailer Goliath Games has seen chess set sales spike in November and December which, according to Mary Higbe, Goliath’s director of marketing, is up “1,100% from this time last year.”
Create an online community that will educate and encourage women as well as the general public to play chess and nurture their skills and talents.
Collaborate with school universities and chess institutions to promote the benefits of chess and build up the chess players community.
Organize online tournaments where chess players can compete and build connections with one another. It promotes friendship, competence, and creativity.
Utilize Chess Ambassadors who will advertise our brand through their social media platforms including Twitch and YouTube
GAMEPLAY
GROWING GLOBAL INDUSTRY
Chess Player
605 Million Chess Player Worldwide
Men Chess Players
73% Male
Occupation: Programmers, Authors, Engineers, Psychologist, Mathematician, etc.
Women Chess Players
27% Female
The original Percentage in 2019 was 17%. After the Queens Gambit the percentage grew to 27%. That is over 163 Million Players Worldwide and growing.
BRAND GROWTH
IN APP PURCHASE
Purchases through the app to level up, upgrade dice, boards, and backgrounds.
SPONSORSHIP
Brand building with Sponsors for Tournaments and events.
ADS
Providing paid ads through banners in the game as well as a set banner blinking at the bottom of the game. Monthly Ad purchases
MERCHANDISE DISTRIBUTION
Purchases through the app to level up, upgrade dice, boards, and backgrounds.
LICENSE AND SUBSCRIPTION
License to be sold to Fantasy Online Sports, Medical Centers, Universities and many other organizations (Non-exclusive). Exclusive license to one company TBD
FANTASY GAMING AND CRYPTO
Targeting U.S. Sports gaming
THE FLOATING BANNER AD
THE ADS
1 MONTH
It’s a start
BENEFITS
- Bottom banner circulates with other banners and remains for 20 seconds for a minimum of 8 times per hour for 24 hours a day, 7 days a week
- Proof included
- Chace to trial your ROI
- Cross Marketing Opportunity within our tournaments
- 30 days of service
$ 250
Month
3 MONTHS
A better position
BENEFITS
- Everything in 1 Month
- The Position
- Opportunity to grandfather your introductory offer through the year
- 90 days worth of ads
- A spot on our website
- A spot on our social media platforms FB and Instagram once a month
- Limited spots available
$750
$ 500
3 Months
$ 3000
1 Year
1 YEAR
The Real Piece of the Pie
BENEFITS
- Everything in 1 month and 3 months
- 1 year of ads on the app
- A spot on our website for 1 year
- A spot on our social media pages for one year
- An opportunity to be part of our tournament’s semi finals and finals
- Limited spots available
OUR TEAM
